Wednesday, September 19, 2012

Best Practices for Coding HTML Emails

Design Tips for Email Newsletters  - The big things to look out for when designing or coding an email.

  • Background Images don't work for email clients, you may use a solid background color behind live text.
  • Image Maps cannot be used and are not compatible with many email clients
  • Width 600px
  • all images need style="display:block" for gmail and some other web based clients.
  • No Javascript EVER
  • Inline CSS only and must be basic things like fonts, colors, background colors etc CSS2&3 styles do not apply and cause problems
To be compatible with as many email clients as possible the design created will be sliced and built in HTML table tags. You need to design the html for 10 years ago, yep email clients are old and janky and love nested tables and hate divs and CSS.

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